Management
- Analysis and recomendation of clients' sales and marketing program objectives.
- Maintain market presence and achieve growth and profitability.
- Periodic visits to markets thus, reinforcing distribution of the products.
- Adherence to pricing, strategy, philosophy and general corporate guidelines.
Development
- Advise clients on local market conditions, local acceptability/suitability of products, competition activity, trade restrictions and market opportunity.
- Identify, evaluate and recomend potential distributors for the product line.
- Direct distribution of product samples to prospective customers.
- Assistance to importer with trade presentations, training importer's sales force, setting mutually agreed targets and regularly reporting on progress.
- Assistance and participation in domestic and international trade shows.
Implementation
- Open accounts only if prospective importer is able to distribute the products (i.e. temperature-controlled warehouse, delivery vehicles, brand management, sales force, and financial stability.)
- Translation of text for labeling and product registration purposes.
- Assistance with product registration documentation for presentation to overseas health authorities.
- Overall nationalization of the product for better market acceptance and market share.